Establish an IDentity.
On September 1st, Google unveiled a new brand identity for its family of products and services. You may not have…
Did Tony Fadell (the founder and inventor of the Nest Thermostat) tip his hand when he recently wrote a story…
Shhh. Can you hear that? Your customers are out there, talking to you, telling you what they want you to…
Is it possible to find love at first sight? While a recent Wall Street Journal article debated this topic for couples,…
Have you ever wondered why people use sports or other analogies to describe business relationships? Statements such as “getting on…
If you have read any of my previous posts, you will agree with me that people are sentimental about brands….
In a previous post, I wrote about the importance of constantly creating content for your company, product, or service’s website…
Remember when the key to running a successful business was based on the age-old adage that “cash is king?” Over…
In a recent article titled “You Really Look Smart,” the Wall Street Journal noted behaviors that people use to try…
Since announcing last month that they are changing their name, there has been a tremendous backlash against the barbecue joint…
Google joined the rest of the world in celebrating the 2014 FIFA World Cup–in the form of doodles. Throughout the…