Recently the World Wide Web Consortium (W3C) announced its branding of a new technological buzzword—HTML5. HTML5 is the newest…

  Remember when the trend was to wear clothes sporting your favorite brand? Whether it was GAP, Ralph Lauren, or…

  As a young, female car owner, I find myself often lost in the mess of my machine’s inner mechanism…

  Walmart recently unveiled their new logo sporting a hyphen-less, one word logotype with smooth, round letterforms and a yellow…

  Thinking outside the box when it comes to recreating a brand identity is generally a good idea; jumping completely…

  Many people might not care about getting a slick, modern-looking box of dryer sheets when shopping…I’m more of a…

  If you haven’t seen it on your grocer’s shelves, Pepsi has gone through possibly the largest rebrand of the…

  Yellow Transportation and Roadway recently joined forces and became YRC Worldwide. With most new ventures, a new logo is…